The challenge: Learning 10 things from my inbox in one day that are worth sharing with you. Here’s what I found… 1: Test before sending or look like an idiot. I received an email from [PRODUCT NAME] that read, “You
Category: Email Marketing
Forget ‘Thank You’ Pages, Do This Instead
When someone signs up to your newsletter, do you take them to a ‘thank you for subscribing’ page? Maybe you shouldn’t. If they signed up from a pop-up, there’s a good chance they weren’t done reading the page they were
My Favorite and Most Effective Calls to Action (CTAs)
These are the calls to action I’ve found convert the most consistently for my business – your results may vary. “Join Now” – direct and creates a sense of urgency. It prompts immediate action and is effective for membership-based or
55 March Holidays That Are Awesome Reasons for Quickie Marketing Campaigns
You want to send an email to your list promoting the Super Duper Excalibur Product, but you don’t know what to say. Here’s an idea: Find the current day of the month on this list, give or take a day.
13.5 Powerful Email Marketing Tips You Need To Know
The highest return for the least amount of time and money in online marketing comes when you send an email to your list. You take 30 minutes to write an email, another 10 minutes to format it and insert your