• Dan Kennedy Lesson on Wealth Creation

    The esteemed marketing instructor Dan Kenney tells the story of an entrepreneur who hired him to look over his entire business with new eyes and figure out why the business wasn’t earning its full potential.
    Dan observed the entire operation and analyzed everything. He looked at the business from top to bottom and paid special attention to each of the five employees.

  • Case Study: Make Money No Matter WHAT The Market Does

    This one is clever and a bit diabolical and frankly maybe I shouldn’t love it, but I do.
    The gal who does this is specializing in the stock market, but this will work in any financial market. Think Bitcoin and all the other cryptocurrencies, every stock market, commodities market, gold and silver, rare coins… anything that people invest to make money.

  • Case Study: $100,000 in One Week

    If you need a lump sum cash injection, this might be the way to do it. You will need a few assets in place to make this work, but most online and even many offline marketers already have what it takes to do this.

  • Case Study: $50,000 Per Year with Newsletters

    First of all, I’ve got to tell you that the $50,000 a year number is crazy super conservative. This gal Judy is earning more than that, but I wanted to make it realistic looking for even the newest marketer.
    Okay, how does Judy (not her real name) pull in well over $50,000 a year with a monthly newsletter while spending only about 10 hours on it per month?

  • Case Study: Earning Six Figures by Capturing Birthdays

    This one is familiar and yet entirely different. Which is to say, I’ve seen people doing something similar, but never from this angle before.
    And I think it’s absolutely genius.

  • The #1 Reason JVZoo Products Fail

    Some marketers get lucky and hit a home run with their first product, then wonder why their second, third and fourth products don’t sell.

  • The Smarties Guide to Content

    In January of 1949, Edward Dee brought his family from England to New Jersey, USA. He rented a facility, installed two machines and began making a candy wafer roll called Smarties®.
    If you’ve ever had one of these, you know each roll contains 15 disc-shaped candies of assorted colors and flavors. Pop one in your mouth and you will get a pleasant, mild taste of… something.

  • Can’t Write Headlines?

    Writing headlines that are powerful, that capture attention, that draw the reader into your copy and that SELL is tough.
    It takes work. Trial and error. Brainstorming. Research.

List Building

How to Get a 200% Increase in Opt-Ins

Here’s how a simple change to your opt-in page can give you a 200% increase in your conversions.
Or rather…
The BIG mistake you’re making right now that’s costing you a TON of opt-ins every single day.

List Building

Killer Copy for Your ‘Thank You for Subscribing’ Page

It’s hard to know sometimes just what you’re supposed to put on each page of your funnel, including your, ‘thank you for subscribing’ page.
You need to reassure new subscribers that they did the right thing. You’ve got to let them know how to get the lead magnet. And you want to convince them to click on that email and follow the instructions.

List Building

15 Ways to Give Away a Free Report to Increase Subscribers

You’ve created a dynamite report or lead magnet that is super helpful and meets your audience’s needs – Yah!!!
And you’ve even got a hot converting offer (or two) embedded inside the lead magnet so that you can start earning right away – Awesome!
Now all you need to do is get the lead magnet in front of people so you can build your list and start making sales.