Posted by Email is still a force to be reckoned with in 2022.
Although there are new kids on the block such as social media and PPC, email is still as relevant and powerful as ever. So don’t accept other people’s opinion that Email marketing is dead.
Here is what you are looking at in terms of ROI across the digital landscape:
The average return on investment from email marketing stands at 59%
Social Media – 21%
Display Ads – 14%
Video – 5%
As you can see, email provides the highest ROI.
The next time someone tells you that email marketing is dead, show them these 141 email marketing stats:
https://financesonline.com/email-marketing-statistics/
A few of the facts from this article:
The global email marketing market is forecast to grow at a CAGR of 19.60%, reaching 22.16 billion by 2025
The top 10% of marketers average a 4.77% opt-in rate. (Sumo, 2019)
4 out of 5 marketers and organization executives say they’d rather give up social media marketing than email marketing.
If you want some great hints on how to Craft the Perfect Email – just click.
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